Make $150 an Hour as a Writer…No Experience Necessary

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Posted by The Savvy Retiree on February 3, 2021 in Online Income

How would you like to make $150 per hour or more typing away on your laptop? Right now, all around the world, people just like you are earning that amount…or more…by working as copywriters.

There are so many good things about this business that I’m hard-pressed to pick just one or two. But I have to admit I love the personal freedom it offers. I’m writing this to you on my balcony, surrounded by palm trees and chirping birds, in sunny Mexico. I know other copywriters who work from mountain highlands, where the temperatures hover around 70 degrees F year-round.

The point is, as a copywriter, you can work from anywhere there’s a decent internet connection. In fact, when I first stumbled on the copywriting opportunity some years ago, I thought, “Aha! This is how I can fund my dream of living and working from anywhere!”

And so it has proved. I’ll explain more about that in a minute, but first, let me share with you a brief overview of copywriting.

What Is Copywriting?

Simply put, copywriting refers to the words that sell things. In advertising circles, it’s known as “copy.” Think highway billboards, direct mail letters, and much of the content on the internet.

For example, you know those ads on Google and Facebook? Someone has to write those ads, and that person is called a copywriter.

Most successful businesses with online ads test these promotions against one another to see which ones perform best. This means a business can have three or more ads constantly running to learn which ones are the most effective. So, the demand for good writers to produce those ads is enormous. After all, when companies spend $10,000 per month or more on Facebook or Google ads, they want the best return on their investment.

And those ads are only part of the copywriting opportunity. There are marketing emails to write, webpages, and even video scripts for sales videos.

In fact, the market research firm Mordor Intelligence reports that the online advertising market was valued at $304 billion in 2019 and is expected to reach $983 billion by 2025.

Plus, the copywriting opportunity isn’t solely related to advertising. There’s a lot of purely informational and educational pieces that companies need as well.

That’s how I started.

In 2005, I launched a website where I gave away dog treat recipes and wrote dog health articles. I also sold dog supplements and other merchandise on that website.

Around the same time, I discovered AWAI’s copywriter training program and signed up. I learned the basics of writing copy and started writing web content for small business owners in my town.

Now, I write for entrepreneurs, tech companies, and even veterinarians. Last year, I wrote several emails for a pet company at $150 a pop. Most of them took me less than an hour to write. I also write articles for a range of other clients. Depending on how long it takes me to research and draft an article, I can make anywhere from $70 to $125 per hour (because I charge a flat fee and not an hourly rate).

Living in Mexico, I do much of my writing from my balcony, overlooking the swimming pool. It’s such a joy to enjoy the tropical breeze in January, when my friends and family back in the U.S. are sharing pictures of snow on social media.

Another bonus is that the pandemic didn’t affect my business. I already worked from home and used email and Zoom to connect with my clients. And since companies couldn’t go to trade shows, they needed even more copywriting help. So in fact, demand for my services has increased during the coronavirus crisis.

To get started as a copywriter, all you really need are a laptop, a good internet connection, and an inquisitive nature. You’ll want to get training in the basics, but you don’t need an English degree or to harbor Pulitzer-level writing ambitions. If you can talk to a friend with enthusiasm about a topic, or enjoy persuading people, you can quickly learn the skills needed to earn a great income as a copywriter.

By Jen Phillips April